The Difference..........
Fewer Lines
- More focus and attention
- No missed opportunities due to overload
- Expanded sales and distribution....not just maintenance
Professional Membership
Professional Sales Presentations
- Over 60 years combined Sales & Marketing experience
- Market/Category Data and Distribution/Pricing Surveys
- Plausible Rationale for New Distribution
- Unique selling proposition....never just price
- Powerpoint Laptop Presentation capability
- Electronic Data Interchange (EDI) Ordering Capability
- Networking
- Effective Retail Coverage
- Relationship Selling
Real Merchandising Capabilities
- 16 Retail Merchandisers covering S. California and S. Nevada
- Real hands-on performance...not "smoke & mirrors"
- Written call reports, not laptop "reports"
Second and Third Tier Market Coverage
- Independent Wholesalers & Distributors
- Independent Grocery Store Coverage
- Regional Drug Chain buying offices
- 99 Cent Trade
- Closeout trade
- Ethnic trade
- Export trade
- All opportunities explored, not just chain grocery
Exclusive Advertising Program in Golden State Coupons™
- Sunday Free-Standing Insert
- Low cost only for our own principals
- Covers entire Southern California Market (3,060,000 circ.)
Market Knowledge
- Decision-makers
- New Distribution Requirements/Expectations
- Current Marketing Programs
- Account Market Strategy
- Distribution logistics
Timely Written and Verbal Communications
- Copies/templates of all proposals
- Competitive updates/market surveys
- Reputation with trade for timely follow-up
Honesty & Integrity
- Always!